Client:City of Guelph
Project: Branding & Campaign Devo
This new project and initiative by the city needed a fresh, inviting look. Ballyhoo Media developed the visual identity for the project: logo/wordmark, branding, colour palette, secondary graphics, as well as a campaign including buttons and print media (postcards seen here).
Learn more about the project itself on their Facebook page: Guelph Cultural Mapping Project.
client:HREO (University of Guelph)
This past winter, we had the pleasure of working with the Human Rights & Equity Office on campus to develop new branding and identity. A new main logo was develop as well as secondary icons, background graphics and colour palette. Our colours were developed with “warm and welcoming” in mind, as well with developing the icons, we wanted to ensure it appeared positive and especially for “accommodating holy days” we wanted to ensure we didn’t highlight one religion over the others. With the branding in-place, the look was applied to creating a large presentation banner, as well as anti-sexual harassment awareness posters.